The Power of the Hour

One hour.

That’s it.

Just sixty minutes to do anything other than use electricity.

Go for a run or walk, write a letter to an old friend, organise your home or desk drawer, cook a meal from the Earth Hour Cook Book, read a book, play cards, have a stimulating and intellectual conversation about the Earth, the list goes on.

Not only is it physiologically good for us to take a step back from the screen and away from the electricity we are so often surrounded by, on Saturday, 25th March, it has the power to help our entire planet.

Earth Hour was founded in 2007 right here in Sydney, Australia. In its first year, 2.2 million people and 2,100 businesses turned their lights off for one hour to take a stand against climate change and environmental degradation. The event quickly gained global traction, making it now the world’s largest grassroots movement for the environment.

This year is the 10th anniversary of Earth Hour. Since its launch, World Wildlife Foundation has hopped on board in support of the hour. Together, the two causes have sparked international agreements, the protection of geographical areas, the establishment of forests, and more.

Climate change can be challenging to wrap our minds around. Because it is continuous and gradual, it is often overlooked in diurnal activities. It is easy to live each day without noticing the harm we are causing this planet. However, years from now, when the children of today have children of their own, the pollution and the changing temperatures will not be as easy to ignore. 

By supporting and participating in Earth Hour this year, you can stand for the future and play an active role in championing progress for the next generations. 

What will you do this Earth Hour? How will you take a stand, and how will you help spread the word to businesses and individuals about the importance of saving our planet? Leave your comments below!

Catie JaffeComment